Banner Image: Via Go-To
Skincare, but make it makeup. This press release made my eyes (ring) light up, and you’re about to see why.
In true Go-To Skincare fashion, the brands very first makeup collection is fun, simple, and a little bit cheeky.
The limited-edition trio designed to bring believable, buildable colour to your face in seconds, created in partnership with Go-To’s Korean beauty formulators (the same geniuses behind their bestselling primers which we love love love).
Founder Zoë Foster Blake commented “Makeup can feel even more intimidating than skincare. But our makeup products are foolproof, flattering (and bloody adorable to hold and use). And they’re good for your skin.”
Learn more about Why Go-To Made Makeup here, via The Zo Down, and their classic less is more ethos.
Here’s The (Surprisingly Affordable) Makeup Line up
Go-To Matte Pop Cream Blush, $26.00
Image: L to R: Peachy, Rosy, and Berry Credit: Go-To
A blurring, plumping matte blush that hangs out all day. Infused with squalane, hyaluronic acid, and collagen, this velvety formula can be used on the eyelids, lips, and cheeks thanks to it’s buildable formula.
Available in Rosy, Peachy, and Berry shades.
Go-To Very Glowy Liquid Blush, $26.00
Image: L to R: Rosy, Peachy, and Berry Credit: Go-To
For those who like a bit more dew, Very Glowy Blush brings a serum-like finish packed with hyaluronic acid, squalane, and niacinamide.
The same three shades — Rosy, Peachy, and Berry.
Go-To Ring Light Hydrating Liquid Highlighter, $28.00
Image: L to R: Moonlight, Peachy, and Golden Credit: Go-To
Meet your grown-up glow moment. Ring Light is a liquid highlighter that delivers “golden hour” radiance all day long.
Formulated with hyaluronic acid and aloe, it claims to be a healthy sheen that doesn’t make your skin textured.
Choose from Peachy, Moonlight, or Golden.
Not New, But Worth Adding to Cart From Go-To
Go-To already has quite a number of my favourites.
What’s special about the brand is that they elevate skincare to a point where it’s extremely enjoyable, without losing any of the sensorial experience that so many of us cherish.
For the price point, I think their products are pretty wonderful.
Here are my quick picks from GoTo that I can’t stop recommending.
(Kind of New-ish) Very Glowy Primer Hydrating Illuminating Primer, $48.00
Beautiful and glowy but also blurring in the best way possible. Even if you have texture, don’t sleep on this one.
Go-To Perfume Oils, $45.00 Each
@praise.fadzai rates the perfume oils! I trust her with my nose (and life). In her recent instagram post, she’s said the below about the fragrance oils.
Image: L to R: Into The Garden, Into The Woods, Into The Bakery Credit: Go-To
Available in three scents:
- Into The Woods, Oud Perfume Oil: drinking a spiced old fashioned in a secretive speakeasy, its rum barrels, vanilla and a very smooth leather.
- Into The Garden, Floral Perfume Oil: not your mother’s white floral. not heady or indolic, sweet but not overwhelming, the citrus lifts it and those vegetal/ herby notes keep it so refreshing.
- Intro The Bakery, Gourmand Perfume Oil: rectangular shortbread cookies with 100s and 1000s on them, there’s frosting in a separate area of the kitchen but not right next to you
Go-To Clarifying Face Hero Balancing Dry Oil, $56.00
I’ve done a deep dive of this one, and it deserves all the attention possible. Read the full review here: I Tried Go-To’s Clarifying Face Hero For 4 Weeks. Here’s my Review on True Acne Prone Skin
Go-To Lip Hero Nourishing Lip Oil, $27.00
Lip hero is nice! Reminds me of creaming soda and makes the lips very juicy. Has a lil applicator though (you’ll appreciate it if you have thinner lips!). I reach for it often.
Go-To Transformazing Sheet mask, $11.00
Their sheet masks are literally one of the only ones I’ve used and have been like “wow, I would spend $11 on that” which I hope says a lot.
Summing up And Confirmed Peach Wednesday Details
These new makeup formulas were made for people who want that polished, pulled-together look, but without endless steps.
Makeup by Go-To is available now, exclusively at gotoskincare.com.
Launched to match up with Go-To’s iconic Peach Wednesday, details below, directly from Go-To:
Peach Wednesday Sale! Timing: 12AM Wednesday, November 12 to 11:59PM – Thursday, November 13, 2025 AEDT, or while stocks last. That’s bonus time to nab makeup and grab a scratchie.
Orders placed Wednesday and Thursday snag a Go-To Scratchie. Every scratchie wins. Scratchie offers include;
- Your next order is free!
- $50 off your next order!
- $30 off your next order!
- $20 off your next order!
- $10 off your next order!
We’re also dropping Instant Prizes into random orders during this time.
You can view our latest post here on it. We have a few stories up as well.
Plus! Go-To Makeup just launched — a limited line of skincare-meets-makeup hybrids. You can shop tomorrow. Link will be this one.
Terms and conditions: T&Cs apply. One per customer. Coins are BYO. Our Peach Wednesday promotion is limited to one free Go-To Scratchie per customer. It is available with all Australian and international orders site-wide (Gro-To and Bro-To very much included) made via gotoskincare.com between 12:00AM Wednesday, November 12, 2025 – 11:59PM Thursday, November 13, 2025 AEDT, while stocks last. Sadly, Timothée Chalamet’s phone number is not a Scratchie prize.
It’s important you know: some of the links in this article are affiliate links.
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